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8 ways to boost your response rate

We keep Friday Pulse short and engaging to encourage participation, and we always send reminders to non-responders. Still, response rates can dip – especially after difficult times within the organization, such as periods of uncertainty that may impact employee trust. If your rates are lower than you’d like, here are some practical steps you can take to boost them.

Response rates are powerful – but they can also be fragile. They can decline over time without the right habits in place. The tips below help teams stay engaged, leaders stay connected, and conversations stay alive.

1. Build rituals for teams

Use the early weeks of momentum to create a team habit: discuss your pulse results together after every measure. Even 5-10 minutes in a team meeting to look at the Presentation can make a big difference. These regular conversations signal that responses matter, and that action follows feedback.

2. Build rituals for senior leaders

Friday Pulse offers early insight into the wellbeing and performance of your organization. Make it a habit to share key themes and trends in leadership meetings, at least once per quarter. This signals that happiness is not a side issue but a key part of your business strategy.

3. Report response rates to the C-Suite

Use the Participation report to highlight team and organizational response rates in your regular reporting. Including this data in updates to Finance, your People team, or commercial leaders shows how central employee voice is to day-to-day business operations.

4. Celebrate teams with strong participation

Friday Pulse’s Participation report highlights which teams are most engaged. Celebrate them! Shout-outs in all-hands meetings or newsletters can spark some friendly competition and remind everyone that their input counts.

5. Use the power of appreciation

Friday Pulse encourages peer-to-peer gratitude every week – and that’s no accident. Saying thank you boosts morale for both giver and receiver. It’s quick to do, deeply rewarding, and helps keep people coming back.

Thank yous shared in Friday Pulse

6. Use responses as “teasers”

Get creative with early responses. Share a few fun or thoughtful answers from the team building question, or highlight a Celebration in company updates. One CEO using Friday Pulse adds selected comments to her weekly emails to boost curiosity and encourage participation.

7. Communicate successes

When people see that feedback leads to action, they’re more likely to engage. Share improvements driven by team insights, celebrate how teams have adapted, and be open about longer-term issues that are still in progress. The key is visibility.

8. Curate responses to build connection

Gather and share answers to the team building question across the company. Whether it’s favourite books, holiday styles or “what keeps you up at night,” employees enjoy discovering what they have in common. These curated moments build community – and keep participation strong.

Have your own tips to boost participation?

We’d love to hear them! Email us at help@fridaypulse.com

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